→ Do you shy away from the spotlight because you aren't confident about how you look and feel?
→ Have you been "getting by" when it comes to your appearance?
→ Want to know your "formula" to make style and beauty work so that you can take your career to the next level?
→ Tired of the fast fashion and beauty industries dictating how you should look?
→ Ready to stop guessing at style & makeup and discover the signature look that lives within you?
was born to serve amazing, confident, successful individuals like yourself. Having a makeup artist and personal stylist on call is unrealistic for most of us.
You need a signature look that you can slip into at a moment’s notice. Create Your Signature Look unlocks all the tools you need to put your best face forward.
"Natalie was fantastic!
She was really able to understand where I needed the most work and helped me ton.
As she promised, my makeup routine has become much quicker now that I've had a few months to practice what I've learned."
-Kristie H.
"I was nervous about the makeup piece because I didn't know the first thing about makeup. I was worried that Natalie would be horrified that I used drug store brands!
I appreciated that Natalie was incredibly patient and broke all of the application into easy steps. I also really love having the mini presentations that I can go back and reference during practice.
Natalie had an amazing ability to be kind and encouraging but also not pull punches when there was something I needed to change."
-Vicki H.
"I appreciated Natalie being so consistent in her positivity and complimentary choice of words when describing my features, my choices and the impact of making a change. She always started with the positive and her constructive criticism never felt like something I'd even remotely take in any personal manner. The love for what she does was evident in how enthusiastic and excited she consistently is when speaking to me.
Natalie was warm, approachable and her communication style game the sense that she was always super eager and excited to see me succeed. She wasn't shy to tell me if something did not suit me - her criticism never made me feel uncomfortable. Also every time she provided feedback she made sure to use that as a teaching moment and provide me further context for why she was giving me the feedback."
-Blanca G.
Natalie is an award-winning makeup artist, educator, and author. With a less-is-more makeup philosophy, Natalie prides herself in offering real-life, practical, accessible, and inclusive makeup education.
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"Tammy gave me some great 'rules' to follow regarding my colors and body style, and I am so happy to have my silhouette and colors working.
My biggest Aha was the realization that even style follows some basic rules. I've also thought that 'some people have an eye for style' and the rest of us are just trying to not look foolish. :)
Now I am more confident in creating illusions with clothing shapes and colors."
-Kristie H.
"Working with a personal stylist is very vulnerable! I found the most difficult part was posting the initial pictures to the virtual closet with items that we own that we think belong with our signature look.
Not only was it the first time taking full-body selfies, but I felt like I didn't have any clothing "good enough" to put under the scrutiny of a professional stylist.
I really appreciated how Tammy worked with what I had and suggested new items that were at a reasonable price point with a few higher quality pieces. After we met, it wasn't scary at all and I was amazed at how Tammy nailed my desired look after only our first meeting :-)"
-Vicki H.
"I appreciated Tammy listening and challenging my thinking, encouraging me to find new ways of describing my style and keeping me grounded on the objectives of the program when I derailed from them in my quest to jump to looking like my vision board (and bypass creating my Signature look and foundational closet).
Tammy was approachable and encouraging, and wasn't shy to tell me if something did not suit me - she has a direct yet gentle approach to delivering immediate feedback. Also every time she provided feedback she made sure to use that as a teaching moment and provide me further context for why she was giving me the feedback.
Tammy is very structured and organized in her thinking and approach and often reminded me that this was a process and I needed to go through all the steps as suggested for maximum impact, which in retrospect was indeed very true."
-Blanca G.
Tammy is an Amsterdam-based image consultant who offers wardrobe styling and personal shopping for ambitious professionals, allowing them to focus on what they do best.
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static
EXCITED!
depressed
EXCITED!
unsure
confident.
insecure
Confident!
uncertain
pretty good!
You know you're in the right spot if:
To ensure you receive plenty of face-to-face time with the experts, we limit enrollment to eight participants.
What the fashion and beauty industries won’t tell you...
Once you become empowered through your image, you take away the stronghold of fashion and beauty marketing. As an empowered and liberated consumer, you'll not only save so much time knowing how to shop specifically for your needs and goals, you will also save and prevent unnecessary stress.
Think about the clothing and makeup you've purchased over your lifetime, that sat on the shelf with tags still on. Or makeup that you intended to use but didn't know how. Not only is this a massive amount of money wasted, the environmental impact is also devastating.
After creating your signature look, you'll feel confident, not guilty, about your beauty and style purchases. You will know exactly how to combine and maximize new items into your capsule makeup bag and wardrobe.
Gain the extra professional edge without looking like you spent too much time and energy on your appearance.
You don't want what the marketers, celebrities and influencers are bombarding you with on social media. You want practical, sensible advice that takes into account your:
- goals
- needs
- special circumstances
- personality
- past
- preferences, likes and dislikes
- body type
- face shape
- skin type
...and so much more!
LOVED working with you...the changes were immediate.
I keep getting compliments. I really never felt so beautiful.
From the comfort of your own home
Available worldwide with internet access and camera-equipped device.
Your private online portal & closet
Personalized documents and resources delivered to private online portal.
Access CYSL resources and virtual closet on your smartphone anytime from anywhere! Materials are available online for a year or can be downloaded for permanent access.
Each week you'll have new assignments to complete, including tasks completely tailored to you.
Dedicated office hours with live access to Natalie & Tammy throughout the 8 weeks.
Program end: personalized capsule wardrobe and makeup bag.
10+ hours of 1:1 personalized makeup and style instruction.
Professional capsule closet and makeup bag, yes please!
Access for a year post program with option to keep open.
Intake & orientation weeks review your past, present, and future goals.
Networking with other CYSL Graduates
Connect with like-minded professionals at CYSL's end-of-program soiree, open to current and past participants.
A pro stylist & makeup artist at your service
Throughout the program, in addition to the coaching calls, you'll get 24/7 dedicated email access as well as bookable office hours call.
No more googling or second-guessing
Discover celebrity styling and makeup secrets to curate your own looks.
What the beauty and fashion industry won't tell you is that...
If you’ve been dressing yourself and wearing makeup for any length of time, you know there’s a clear marketing strategy in place.
Beautiful, airbrushed, super-thin models entice you to buy fast-fashion and "revolutionary" new makeup products. Companies in the fashion and cosmetics space deliver new collections and product launches at breakneck speeds so you feel pressured to keep spending.
However, we’re getting hip to that game, because that’s what it is.
A game.
You have a budget for nice clothing and quality makeup, but you hate shopping and fighting the crowds in your limited spare time.
You also don't know where to shop. You find yourself buying things on an emergency basis, and you've so tired of wearing that black sweater and same lipstick color. You want to know how to dress at work and outside of work, without having two separate wardrobes.
Get ready to stop second-guessing your style and makeup—and say hello to confidently putting your best image forward!
We know you are busy and have a demanding life. The last thing we want to create for you is more overwhelm.
We’ve curated this program specifically with your life outside the program in mind.
The time commitment we’ve calculated about five hours a week.
Of course, this is your program. The more you practice and fine tune your signature look, the better you’ll retain the information.
We recommend you spend more frequent and shorter periods of time learning and practicing throughout the program versus ‘cramming’ a lot of information into fewer and longer sessions.
We believe in doing more with less.
We’ll build off of what you already have and love, and use that as a springboard for the future.
Sustainability and meaningful consumption are top of mind in all that we do. Don’t have a wardrobe bag or closet full of clothes that speak to you now and in the future?
Rest easy.
You’ll receive both a personalized capsule makeup bag and a capsule wardrobe shopping list based on your budget, which we’ll discuss during
the intake session.
We are sure you will love the transformation you will experience after completing this program. We offer a full refund within the first two weeks, if for any reason you start the program and aren’t satisfied.
Still not sure?
Let’s hop on a call.
We can’t cut your hair, and neither can you. We DO have ideas about the hairstyle and hair color that best suit you. We include suggestions in the program, for you to share with your hair stylist.
Great news! You can sign up for one or the other.
Both Style-only and Makeup-only tracks are sold separately and enrollment is open year round.
Click here to schedule a quick call so we can talk about what works best for you.
Or read more and sign up for the tracks here.
starts at
starting at
Reserve your seat today for three monthly payments of
starting at
You can't really put a price on a lifetime of confident appearance but we've settled on.
View Euro pricing >
Reserve your seat today for three monthly payments of
starting at
You can't really put a price on a lifetime of confident appearance but we've settled on
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* due to the highly personalized nature of this program, we want to 'meet' with you in person to make sure this is a good fit and discuss scheduling
**Tax deferred rate available upon checkout for business owners outside of the Netherlands**
14 day money-back guarantee
Your Satisfaction is Guaranteed. Period.
We pour our hearts and souls into this signature program. We’re committed to making these 12 weeks a transformative and profoundly positive experience for you. If for any reason you start the program and feel it doesn’t meet your expectations, you are entitled to a full refund within the first two weeks, no questions asked. Once the one-on-one coaching sessions start, refunds are no longer possible.