You’re confident about your worth as a person and a professional

There's just one challenge; your "look" no longer represents who you are and where you want to go

In this digital age, there's no denying
the importance of your image.

→ Do you shy away from the spotlight because you aren't confident about how you look and feel? 

→ Have you been "just getting by" when it comes to your appearance?

→ Could you take your career to the next level faster if you just knew the right formula to make style and beauty work for YOU?

→ Are you tired of the fast fashion and beauty industries setting unrealistic standards for how you should look?

→ Ready to stop Googling and YouTube binging generic advice and invest in a 100% customized plan that meets your specific needs?  

do you wish you felt as confident on the outside as you do on the inside?

you are not alone!

create your signature look


the ultimate VIP program that teaches you how to use your appearance to showcase your intelligence, personality, and ambition

VIP image consulting for high performers 

learn more

was born to serve amazing, confident, successful individuals like yourself. It’s not realistic to have a makeup artist and personal stylist by your side for every important meeting, speaking engagement, video, and impromptu happy hour, online or offline.

You need a signature look that you can slip into at a moment’s notice. Create Your Signature Look will give you the tools, knowledge, and confidence to put your best face and foot forward… pun intended!

This sounds amazing!

"Natalie has a creative and keen eye and can very quickly assess how to meet individual personal goals and achieve an enhanced appearance for all skin tones.

People feel comfortable with Natalie and she knows how to make a person glow from the inside and the outside."

-Barbara Y.

"Natalie is approachable, analytical (like it) and easygoing. It's normally very awkward for me to show how I (cannot) do makeup in front of others, but Natalie made it very easy to have the conversation."

-Ivy C.

"Natalie was fantastic!

She was really able to understand where I needed the most work and helped me ton.

As she promised, my makeup routine has become much quicker now that I've had a few months to practice what I've learned."

-Kristie H.

"I was nervous about the makeup piece because I didn't know the first thing about makeup. I was worried that Natalie would be horrified that I used drug store brands!

I appreciated that Natalie was incredibly patient and broke all of the application into easy steps. I also really love having the mini presentations that I can go back and reference during practice.

Natalie had an amazing ability to be kind and encouraging but also not pull punches when there was something I needed to change."

-Vicki H.

"I appreciated Natalie being so consistent in her positivity and complimentary choice of words when describing my features, my choices and the impact of making a change. She always started with the positive and her constructive criticism never felt like something I'd even remotely take in any personal manner. The love for what she does was evident in how enthusiastic and excited she consistently is when speaking to me. 

Natalie was warm, approachable and her communication style game the sense that she was always super eager and excited to see me succeed. She wasn't shy to tell me if something did not suit me - her criticism never made me feel uncomfortable. Also every time she provided feedback she made sure to use that as a teaching moment and provide me further context for why she was giving me the feedback."

-Blanca G.

An award-winning makeup educator and coach, author of "Be Your Own Makeup Artist" and host of the podcast under the same name. Natalie is all about offering real-life, practical, accessible, and inclusive makeup education. 

natalie setareh

makeup artist & educator

Meet your style & beauty experts

What is it like working 1:1 with a professional makeup artist?

What do you think of Natalie's approach and style of teaching?

read another >

"The question pretty much sums up the answer.

Professional and personal.

Tammy has a non-judgmental approach with her recommendations and can make people feel comfortable no matter where they are in life."

-Barbara Y.

"Tammy is flexible, warm and calm. I used to think that styling was for fancy people or for people who have tons of items. Instead of fancy suggestions, her advice was tailored, realistic and practical (love it!)."

-Ivy C.

"Tammy gave me some great 'rules' to follow regarding my colors and body style, and I am so happy to have my silhouette and colors working.

My biggest Aha was the realization that even style follows some basic rules. I've also thought that 'some people have an eye for style' and the rest of us are just trying to not look foolish. :)

Now I am more confident in creating illusions with clothing shapes and colors."

-Kristie H.

"Working with a personal stylist is very vulnerable! I found the most difficult part was posting the initial pictures to the virtual closet with items that we own that we think belong with our signature look.

Not only was it the first time taking full-body selfies, but I felt like I didn't have any clothing "good enough" to put under the scrutiny of a professional stylist.

I really appreciated how Tammy worked with what I had and suggested new items that were at a reasonable price point with a few higher quality pieces. After we met, it wasn't scary at all and I was amazed at how Tammy nailed my desired look after only our first meeting :-)"

-Vicki H.

"I appreciated Tammy listening and challenging my thinking, encouraging me to find new ways of describing my style and keeping me grounded on the objectives of the program when I derailed from them in my quest to jump to looking like my vision board (and bypass creating my Signature look and foundational closet). 

Tammy was approachable and encouraging, and wasn't shy to tell me if something did not suit me - she has a direct yet gentle approach to delivering immediate feedback. Also every time she provided feedback she made sure to use that as a teaching moment and provide me further context for why she was giving me the feedback. 

Tammy is very structured and organized in her thinking and approach and often reminded me that this was a process and I needed to go through all the steps as suggested for maximum impact, which in retrospect was indeed very true."

-Blanca G.

Tammy is an Amsterdam-based image consultant who offers wardrobe styling and personal shopping for ambitious professionals, allowing them to focus on what they do best. 

image consultant

tammy parrish

What IS IT LIKE working 1:1 with a professional personal stylist?

What do you think of Tammy's approach and style of teaching?

read another >

Knowing how to use your appearance to show up confidently is something you can learn!

confidence in your image is possible.

learn more about the program by sharing your name and email with us. 

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To secure your spot for the next session or to see if this program is a good fit for you, schedule a call! 

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